How to spend Orlando’s tourist tax revenue? City and county leaders discussed plans to spend the tax money brought in by the area's visitors at a Tourist Development Council meeting today.
The extra revenue could help pay for projects like the Dr. Phillips Center for the Performing Arts, and more marketing.
Orange County Mayor Teresa Jacobs said marketing the region is paying off.
“These dollars that we are talking about and how we spend them these dollars only come because of the effort we put into marketing," said Jacobs.
"Visit Orlando, I think, was very wise to take me on a couple of their trips just how ferociously competitive it is.”
Orange County voters will vote on a charter amendment this November about how to spend the tourist development tax revenue.