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Image: “Be Afraid of the Enormity of the Possible” Alfredo Jaar. The Alfond Collection of Contemporary Art, Cornell Fine Arts Museum, Rollins College.
From the Pages of Orlando Weekly

Alfond Inn Features Work By Chilean Artist Alfredo Jaar


• This month the Alfond Inn added a few new pieces of art to its walls. The Winter Park hotel is owned by Rollins College, and displays dozens of pieces from a growing collection of contemporary art donated to the college by alums Barbara and Ted Alfond. One of the newly installed pieces is a work by Chilean artist Alfredo Jaar. Jaar is known for his overtly political works, often photography or video installations, but this piece is pure text, consisting simply of the phrase “Be Afraid of the Enormity of the Possible” in warm red and orange neon. The Alfond Collection holds many text-based works, including neons by Tracey Emin and Joseph Kosuth, marking the importance of language and literacy …
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