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Diving Into Daytona Beach Economy

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Daytona Beach is branded ‘The World's Most Famous Beach’, and the city’s long been synonymous with motor sports like NASCAR, the Daytona International Speedway , bike week and beach driving.

But as Florida’s economy picks up after a long recession, some say Daytona needs to do more to keep up with that wave, drawing more visitors with higher-end hotels and more family oriented attractions.

Intersection dives into Daytona with a look at the economics, quality of life and business opportunities in the original Beach town.

Brendan Byrne is Central Florida Public Media's Assistant News Director, managing the day-to-day operations of the newsroom, editing daily news stories, and managing the organization's internship program. Byrne also hosts Central Florida Public Media's weekly radio show and podcast "Are We There Yet?" which explores human space exploration, and the weekly news roundup podcast "The Wrap."